Crazy Question: Can Twitter Make or Break A Show's Success?

Tuesday, October 5, 2010

Crazy Question: Can Twitter Make or Break A Show's Success?

On Saturday, I had to endure a four hour trip to go to an art gallery opening.  When we had to stop for gas, I would read my timeline on Twitter to see what's going on. I noticed that everyone and their mother was tweeting about the BET Hip Hop Awards happening in the ATL this weekend.

Everyone was tweeting about who was there, who won an award, who was whack, how people didn't get up to honor Guru but got up to do the Dougie *evil side eye* and the beef that brewed between Wacka " I need to go back to school and learn how to talk" Flocka Flame and Stephen Hill.

Everyone was tweeting and revealing what was going on that I started to wonder, "What the hell is the point to watch the damn show when I already know what the hell is going to happen and what they are probably going to cut out?"

So, I poise the question: " Can Social Media Effect The Success of a business, a show or even a person?"

As much as we praise social media, can it destroy us at the same time? Think about it, many people threw criticisms at the award ceremony, do you think that people will still tune in? Or, do you think the criticism will help the network?

What do you think?

PS: Next, BET, I suggest you banned anyone from tweeting, facebooking, myspacing, linkedining or whatever-ing about the show next year. You want people to be surprise, I'm just saying.....